Not sure if "culture execution" is the right word for the things Blogbus.com meet. Hengge, the founder of blogbus who dedicated to provide the best experience to Chinese bloggers, said in his blog that his company had to pay several tens of thousands of yuan several days earlier to a government agency named "the cultural execution agency" in Shanghai as Blogbus don't have a so-called "Internet multimedia license". Because several Blogbus users only uploaded some music as the background of their blogs, so Blogbus violated "the rule" and had to be fined for that, even if they could delete those music.
As Keso commented, it's the hardest thing to "don't be evil".
In most successful countries, the growth of economy is created by millions of small companies with enthusiasm to try anything and to sacrifice at last. See Sillicon Valley in U.S., where lots of companies have free cultures to do everything they want. In China, it is also true, with small companies making up of the country's 80 percent of the GDP, though they are suffering from a not-favortable policy. China, due to its traditional scheme, has some big "monopoly" giants such as banking, oil and telecom carriers. So when the country opens, people think investment in those companies will bring them great benefit. But in fact, the country has been boosted by many more smaller and unknown companies whose leaders are working hard to improve their business. Blogbus is one of the many examples which just want to do something, but unfortunately, they have to bear more pressure. According to Hengge, the government officer in Shanghai told them that the companies with more financing from venture capitals should be fined more. Is that fair? if more financing means more fines, then how about those monopoly which have a billions-of-U.S. dollars IPO? hoho, I guess the offcials willl not dare to fine them, as they are "big companies" with "big background".
If I were Hengge, I would try to check the "exact rule" for the fines, and possibly, go to court to sue them. I may not win, but I just want to show the due right of a small company in a legal country.